The Innovative Dealer Summit has become the definitive management education forum for dealer principals and senior dealer managers. It addresses the most pressing sales, profitability, technology, best practices, social media and other emerging issues in dealership operations today. The Summit is popular among all dealer and industry meetings in that all participant and break-out sessions are conducted over 2 FULL DAYS and overlaps the annual Denver Auto Show.




40+ industry experts covering various aspects of Automotive Marketing, Service, Finance, and Leadership. Two days of workshops & General Sessions.



The value of connections you make at IDS are priceless. Some of the industry's most reputable leaders attend to share insights and connect with automotive peers.


Preview Gala

Every IDS ticket includes a ticket to the Preview Gala, which is an exclusive, private event that takes place on — and kicks off — the Denver Auto Show.

Who should attend?

Dealer principals/owners, general managers, senior dealership managers & directors, sales leadership, internet sales managers, business development managers, F&I directors, fixed-op directors, key dealership leaders, advertising and marketing consultants, controllers, and other key decision makers. 

Why attend?

The Innovative Dealer Summit is the most timely and important leadership function you’ll attend this year. The best and the brightest in their fields of expertise have competed to present in Denver. Learn the latest in innovative technologies and emerging Internet strategies regarding SEO-SEM, dealer reputation management, social media marketing, lead generation and follow-up, inventory management and more! In addition to gaining critical industry insight, the Innovative Dealer Summit is also the perfect venue to learn from the best automotive Internet marketing experts in the country and network with colleagues and peers. 

There’s more content at the Innovative Dealer Summit in two days than you can get anywhere else. Here are a few session categories you’ll see at the 2020 Innovative Dealer Summit!


  • Ramp Up Sales

  • Enhance Brand Reputation

  • Increase Service and Parts Profit

  • Improve Customer Satisfaction Index

  • Maximize Customer Relations Management

  • Reduce Operational Costs and Cut Waste

  • Improve Your Bottom Line


Every ticket to the Innovative Dealer Summit includes a ticket
to the Preview Gala that kicks off the Denver AutoShow. 



The Colorado Convention Center: 700 14th St., Denver, CO 80202 


2020 Accommodations